Archivio anni 2006-2019
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QUESTO SEMPLICE PORTALE E’ L’ARCHIVIO DELLE NOTIZIE DEL QUOTIDIANO LIBEROREPORTER DALLA SUA FONDAZIONE NELL’ANNO 2006 ALL’ANNO 2019 COMPRESO

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Mercedes-Benz on record course

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mercedes

A very successful year for Mercedes-Benz ended with the highest December sales in the company’s history. During the past twelve months a total of 1,461,680 customers all over the world opted for a vehicle bearing the three-pointed star (+10.7%). In December Mercedes-Benz delivered 139,180 cars (+11.2%). The Mercedes-Benz Cars division recorded total sales of 1,562,472 Mercedes-Benz and smart vehicles in 2013 (+9.7%).

Dr Dieter Zetsche, CEO of Daimler AG and Head of Mercedes-Benz Cars: “We look back on the best year of the Mercedes-Benz brand and have surpassed sales of the previous year by over ten per cent. Our growth strategy is working. In particular in Europe and the US we were able to gain further market shares. The double-digit sales increase in China shows: We are on the right track here as well.”
Product initiative in the compact, premium and luxury segment
Zetsche added: “In 2013 we have charged especially in the premium and luxury class: In the new E-Class we put a true top model on the road and with the new S-Class we have delivered on our promise to build the best car in the world. Furthermore, we also set out again on a path of conquest in 2013: Our sporty CLA coupe wins one out of every two customers from another brand.” In 2014 the company expects additional sales momentum from the full availability of the CLA and the new E- and S-Class in all markets. The product initiative continues: The new C-Class and the compact GLA SUV will come to market in spring. The successors of the smart will arrive at dealerships in the fourth quarter of the year. Mercedes-Benz plans to launch more than 30 new models by 2020.

  • With sales of 1,461,680 vehicles in 2013 Mercedes-Benz delivered more cars to customers than ever before.
  • Dr Dieter Zetsche: “We look back on the best year of the Mercedes-Benz brand and have surpassed sales of the previous year by over ten per cent. Our growth strategy is working.”
  • The new models E-Class and CLA introduced in 2013 are very well received by customers. The S-Class is the best-selling luxury sedan of the world also in the year of its model change-over.
  • The Stuttgart-based premium brand increased its sales in all regions. In key markets such as Germany, the US, Japan and Australia Mercedes-Benz was the best-selling premium brand in 2013.
  • Over 100.000 smart fortwo were sold in the last year of its life-cycle.

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